“Turn Your Slides Into a Slook™ (Book) with Rebecca Morgan, CSP, CMC     Date: Saturday, April 6, 2019 Time: 900 AM – Arrive and settle in 915 AM – 1130 AM – Program Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Bring your own coffee; Starbucks is a block away (2401 Truxtun Road). Parking is free. Cost:  $25                   Online registration only. Seats are limited.   PROGRAM Turn Your Slides Into a Slook™ (Book) As a speaker, trainer, coach and/or consultant, you give presentations full of valuable information. You’ve got well-designed, informative, easy-to-read slides. They are so good that audiences ask for them every time you speak. You don’t mind sharing some of them, but you know audience members would get much more value if they had what you said when you shared the slide, along with links to research papers, assessments, and others’ relevant articles. They would get even more value if they had places to write their thoughts during your presentation, and even better if they had assessments that would help them understand the material better. You need to turn your slides into a book — you need to create a Slook™ ** BRING A PRINT OUT (can be multiple slides per page) of your most popular talk’s slides to get others’ opinions on if they are ready to become a Slook™. ** Outcomes/Benefits include: • You’ll determine which popular presentation has the best potential for a Slook™. • You’ll learn if your slides are ready to be turned into a Slook™. • You’ll understand the basics of turning your slides into a Slook™. About the Speaker: Rebecca Morgan, CSP, CMC, is an international speaker, trainer, consultant and bestselling author of 27 books, two of which have sold over 250,000 each and are translated into 9 languages. These have landed her on Oprah, 60 Minutes, NPR, Forbes.com, the Wall Street Journal and international media. Budget Rent-a-Car purchased 50,000 of one title. Rebecca has invented an innovative way to combine your memorable slides with the content of your presentation into a product she calls a Slook™ (slides into book) that every member of your audience — and beyond — will yearn to own. Learn more about Rebecca: https://makingmoneyinjammies.com/mini-courses/create-a-slook/

 

“Celebrating 2019 with our fellow professional speakers”       Date: Friday, Jan 4, 2019 Time: 3-5 pm (or later if you like) Location: Lounge area of the DoubleTree by Hilton Hotel San Diego - Mission Valley 7450 Hazard Center Dr, San Diego, CA 92108 (619) 297-5466 Misc: Parking is free.   Cost:  Whatever you spend on happy hour treats.  As we are not doing a fee on this, setting up an official registration would be overkill, but we'd like to know if you're likely to be there. Please RSVP with a quick email to program coordinator Milo Shapiro so we have an idea of headcount and to be looking for you.  If you're a newer member or newer to San Diego, please mention that.    PROGRAM Connecting with our peers  This event is intended for professional members of NSA, but signifs and/or speaker staff members are welcome, too!  No PDFs.  No PowerPoint.  No action-packed program. Just a chance to connect with old and new speaker friends who know what you're going through as someone who makes a living in this crazy whirlwind career of ours.  Share stories, laughs, and cocktails at Happy Hour prices. Taking a chance on an earlier time than usual, hoping it will relieve some of the stress of rush hour for the southbounders...shouldn't be too bad before 3pm!

“Identifying or Changing Your Brand” with Jim Cathcart, CSP, CPAE       Date: Saturday, April 7, 2018 Time: 845 AM – Arrive and settle in 900 AM – 1145 AM – Program Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Bring your own coffee or Starbucks is a block away at 2401 Truxtun Road. Parking is free.   Cost:  $25  To register, click the "Buy Now" button shown below the program description. Online registration only. Seats are limited.   PROGRAM Identifying or Changing Your Brand  Determining what your message ought to be.  Clarifying how you help others; and, communicating it.  Getting Mileage with your Message.  Changing or extending your brand over time.  Choosing the speaker lifestyle that works best for you.  Jim Cathcart, CSP, CPAE is arguably the most award winning speaker in our profession. He has held every major office and received every major award across a wide range of entities: The Cavett Award from NSA; Speaker Hall of Fame CPAE; CSP; president of NSA; the Golden Gavel Award from Toastmasters International; Top 1% TEDx video with over 1,250,000 views; Creator of NSA’s Professional Competencies program; Co-Founder of the China National Speakers Association; and, author of 18 books in multiple languages. And, in 2018, he has done a lecture tour in China, addressing over 2,500 people on multiple occasions. Additionally, Jim is a semi-professional singer/guitarist and an avid mountain trail runner and motorcyclist. See this PDF packet that accompanies Jim's program. Learn more about Jim: www.cathcart.com. Let’s welcome Jim back to San Diego.    _______________________________________________________________________________________

  “Growing Your Speaking Empire: Get More Bookings, Sell More Products and Services” with Ford Saeks

PROGRAM

This program is designed for professional speakers, thought leaders, authors, and consultants that want to expand their digital footprint, attract new customers, and gain a competitive edge. Ford will share insider secrets to help you make money from YOUR expertise. 

In this impactful presentation, Ford will help you:

• Craft Compelling Value Propositions to Get Noticed and Booked
• Identify New Revenue Streams From Your Expertise and the Exact Path to Profits
• Three Secrets to Attract Referrals and New Customers Like a Magnet
• Five Ways to Dominate Your Market, Increase Leads, and Attract New Clients
• Strategies to Leverage Traditional Mediums That Give You Top-Of-Mind Awareness and generate more money from your topics and expertise.

Watch this short video http://bit.ly/videofromford

Ford Saeks, CSP, is the past chair of NSA’s Million Dollar Speakers Group, he runs his own 7-figure speaking business, and has helped many well-known professional speakers, past presidents, CSP’s, CPAE’s, authors and consultants grow their businesses.  He’s one of only 20 people in the Speakers Roundtable and he only speaks to a couple of NSA chapters each year.

Join Ford Saeks as he reveals the insider secrets to accelerate your results and grow your business even on a limited budget. If you’re interested in building brand awareness, connecting with your customer base, uncovering new opportunities, capturing prospects, lead generation and increasing sales, this program is for you. Bring your marketing and promotional materials or submit your website for a chance to be selected for one of Ford’s famous “Marketing Makeover-Hot Seats”. Mark your calendars and get registered because this is one event you cannot afford to miss!  

  MEMBERS ONLY: 

Speech Power: A Speechwriter’s Guide to Creating Powerful Speeches and Presentations

With Michael Gladkoff

Date: Thursday, September 21, 2017 Time: 130 PM – Arrive; network; and, settle in. 145 – 430 PM – Program   Location: San Diego County Credit Union Community Room 501 North El Camino Real Encinitas CA 92024 877.732.2848 x 8185   Misc: Dress is casual. Parking is free (guests must park in upper parking lot). Bring your own water or coffee. Do not disturb credit union business or second floor tenant.   Cost:  $25.

Speech Power: A Speechwriter’s Guide to Creating Powerful Speeches and Presentations

Want to create more persuasive and memorable speeches and presentations?

Michael Gladkoff — speechwriter, author and speaker — will share his experience creating speeches and presentations for hundreds of leaders in business, government and education. His Speech Power workshop covers the essential elements for successful speeches and presentations, including:

•  Creating openings that gain and hold attention

• Using stories for maximum impact

• Developing clearer messages that are easy to understand and remember

• Connecting with audiences through humour

• Writing effective endings to spur change and inspire action

• Applying ancient language techniques — used by top business and government leaders — to ensure your message is remembered, acted upon and shared

• Developing a writing style that’s clear and easy to deliver

• Building credibility, using logic and evoking emotion in your speeches and presentations.

Speech Power gives you the tools to lead with more powerful speeches and presentations, whatever the objective, audience or event.

About the presenter

Based in Melbourne, Australia, Michael Gladkoff has been creating speeches and presentations for leading organisations across Australia in business, government, health, and education sectors. He has provided communication services and training to corporations and not-for-profit organisations including Electrolux, the Institute of Chartered Accountants, Siemens Ltd, the Australian Red Cross, American Chamber of Commerce in Australia and Professional Speakers Australia. 

Learn more about Michael at www.speechpower.com.au.

MEMBERS ONLY:  Findability University: Marketing Espionage with Heather Lutze, CSP     Date: Thursday, July 20, 2017 Time: 100 PM – 430 PM Location: University of Phoenix, San Diego Campus 9645 Granite Ridge Dr #200 Room 225 San Diego, CA 92123   Misc: Limited to the first 25 registrants. Online registration required. No exceptions or walk-ins. Bring your laptop (not tablet). WIFI is available and will be utilized. Bring your own bottle of water, cup of coffee, etc.    Cost:  $25. Register by clicking below:     Aren’t you sick and tired of seeing your speaking competitors on Page One of search results when you’re not there?  It’s time for your site to rank high and get found!  Discover the Intelligence Tools to help you make a dynamic marketing shift. Heather Lutze, CSP, CEO and Master SEO Trainer will expose industry secrets for proven SEO (search engine optimization) methods perfect for non-techy-types. During this compelling Master’s Level presentation you’ll: Gain access to a War Room full of undercover tools that reveal the strategies behind your competitors’ SEO optimization success and how to leverage the data. Find out why your speaking competitors rank high when you don’t and how to turn this around fast. Take charge of your Findability now and stop guessing or relying on outsiders with no vested interest. Learn how your company can spike your online rank and gain a radical competitive advantage for more speaking gigs in 2017. HURRY and REGISTER now we only have room for 25. Bring your laptop!! Learn more: www.findability.com.

“Comeback Story Secrets:       Discover the Power of Your Own Story to Boost Business, Benefits, and Global Impact" With Sandra Younger, Speaker – Author – Story Strategist   Date: Thursday, February 23, 2017 Time: 130 PM – Arrive; network; and, settle in. 145 – 430 PM – Program   Location: NEW LOCATION!   San Diego County Credit Union Community Room 501 North El Camino Real Encinitas CA 92024 877.732.2848 x 8185   Misc: Dress is casual. Parking is free (guests must park in upper parking lot). Bottled water available. Do not disturb credit union business or second floor tenant. Cost:  $25. Online registration only; seats are limited to 30.   Comeback Story Secrets: Discover the Power of Your Own Story to Boost Business, Benefits, and Global Impact ·         Strategic storytelling for speakers and other mission-driven leaders.  ·         Powerful personal stories strategically crafted to create emotional connection with a given audience, at a level that boosts influence, impact and actions/sales. Three questions that will be answered: 1. Why is it so important for speakers and other leaders to tell their personal Comeback Stories? 2. Why do we resist sharing our stories? 3. What's the most powerful way to tell a story that creates connection and encourages action? Five Takeaways: 1. Everyone has a brilliant story worth telling! No excuses! 2. Why Madison Avenue and big corporations use stories in every top-level advertising campaign. 3. In business, stories are essential to building that all-important "know, like and trust" factor that leads to sales and influence. 4. The right story told the right way can actually shift brain chemistry - and audience behavior. 5. Why we all love a great Comeback Story. But, wait; there’s more:  1. Deep questions that help unlock your story. 2. Audience/client analysis to help strategize your story. 3. How to drop your story pieces into the story structure scientifically proven to shift brain chemistry in ways consistent with emotional audience connection.  Your own personal Comeback Story is your most powerful tool to inspire, educate and connect with your ideal audience, resulting in more business, benefits and impact. ---------------- Sandra Millers Younger is a speaker, author, and story strategist. Sandra grew up in the South where people still swap stories over fried chicken, apple pie and sweet tea. At the University of North Carolina, Chapel Hill, and at Syracuse University, where she earned degrees in English and journalism, Sandra studied stories—what makes the great ones great, how to find them, and how to share them in powerful ways that make a difference in the world. She’s since told thousands of stories as a journalist, culminating in her 2013 book, “The Fire Outside My Window: A Survivor Tells the True Story of California's Epic Cedar Fire,” which was featured in an NBC Dateline special. Now, as founder of Strategic Story Solutions., Sandra works with speakers and other mission-driven leaders to leverage the power of their own Comeback Stories to boost business, benefits and global impact. “I've combined my expertise as a career journalist with 21st Century brain science to develop a process that enables people to: 1) Look at their personal stories in a new way that clarifies the meaning, message and mission behind their work, and; 2) Strategically craft a persuasive personal comeback story designed to shift brain chemistry in a way associated with emotional connection, trust and action-taking.”  Learn more: http://www.sandramillersyounger.com/

“More than Your Words – Harness the Power of Your Most Effective Speaking Voice”   With Carl “Doc” Martens, Founder, Profits in Podium Practices     Date: Thursday, Nov. 17, 2016 Time: 130 PM – Arrive; network; and, settle in. 145 – 430 PM – Program 430 PM – ? Happy Hour nearby (optional).   Location: NEW LOCATION!   San Diego County Credit Union Community Room 501 North El Camino Real Encinitas CA 92024 877.732.2848 x 8185   Misc: Dress is casual. Parking is free (guests must park in upper parking lot). Bottled water available. Do not disturb credit union business or second floor tenant. Cost:  $25. Online registration only; seats are limited to 30.   Carl Martens, known in some circles by his stage name, “Doc Martens”, has accumulated a lifetime of knowledge and experience relative to communication techniques.  Even though he had a strong interest and aptitude in science and engineering when entering college, his early interest in music, speech and theatre led him to pursue advanced training in piano, voice and stage at the University of Wisconsin.  Following his formal education, while continuing an avocation in the artistic world, he pursued a lengthy career in marketing and sales training for national companies in three disparate industries.  During this time, he developed a conviction that there is an undeniable correlation between becoming a business success and an individual’s level of expertise as a strong communicator.  How that common thread affects communication through the many techniques embodied in various aspects of the performing arts is his focus in “More Than Your Words,” Harness the Power of Your Most Effective Speaking Voice.  Besides his primary career path, Carl has continually honed his skill as an actor, director, voice over artist, choral conductor, professional singer, musician, Mark Twain impersonator and public speaker. Currently, he spends the majority of his time conducting workshops regarding vocal coaching, presentation techniques and public speaking for corporations, non-profits and academia, most recently for UCSD.   For more about Carl Martens: www.profitsinpodiumpractices.com   Highlights of program: · It’s your voice, own it!  Don’t like it? Get over it! · Analogy to a beautiful model. · Voices that shouldn’t be heard in public. · Punctuation?  What punctuation?  We don’t need no stinkin’ punctuation! · Don’t be judgmental, but be as discerning as Hell! · How are your disfluencies doing? · The connection between music and speaking of which even musicians are oblivious. · PPPRSVD: Why we, as speakers, better be acquainted with what each letter represents. · Exercises before speaking...You’ve got to be kidding! · When and where you can exaggerate, be outrageous—obnoxious—even intimidating. · Let’s read something—demonstrate—and squeeze every morsel of meaning out of it! · Three tenets that serve as my “Speaking Bible.” Carl’s book, “More Than Your Words” will also be available for purchase.

 

With NSA San Diego’s own R. Michael Anderson, Founder, The Executive JOY Institute

Date: Wednesday, Oct 28, 2015 Time: 630 PM – Arrive; network; and, settle in. 700 PM – 830 PM – Program 830 PM – 900 PM – More networking.   Location: NEW LOCATION!   San Diego County Credit Union Community Room 501 North El Camino Real Encinitas CA 92024 877.732.2848 x 8185   Misc: Dress is casual. Parking is free (guests must park in upper parking lot). Bottled water available. Do not disturb credit union business or second floor tenant. Cost:  $20.                         Online registration only; seats are limited to 30.

“PLAY BIG - How to Crush Procrastination, Embrace Change, and Live a BIG Life”

Are you living up to your potential? Staring squarely at the challenges in your life?

Dealing with change—in your career, relationships, health or personal life—and shifting to new ways of thinking can be difficult. But the difference between changing and not changing is the difference between success and failure.

Play BIG! Learn the secrets behind your procrastination and resistance to change. Discover how to overcome what’s holding you back—and triumph in life.

Attendees will learn to:

  ∙ Move from Procrastination to ACTION

  ∙ Transform Anxiety into EXCITEMENT

  ∙ Overcome Fear & embrace CONFIDENCE

We all have tremendous power inside us. This session is designed for you to engage with your potential and start sharing it with the world.

For more about R. Michael Anderson: www.executivejoy.com.

“Courageous Speaking: Get Good…Fast!”   

“Expand Your Credibility and Revenue with a Book”

Program: “Tech for Speakers – In the Office, On the Road, and On the Stage"

Program: “The Year Ahead – 20 Plans for 2015”

 THE BIG ANNUAL CRUISE EVENT:
August 13, 2014!!!

Program: “Meetings Industry Cruise”  

  “SPEDx – NSA San Diego”

  “180 Degree Turnaround – Again!” with Tim Richardson, Certified Speaking Professional

Date: Tuesday, January 7, 2014 Time: 115 PM – Arrive and settle in 130 PM – 400 PM – Program Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (Truxtun Road). Bottled water available. Parking is free. Cost:  $25.                 If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

PROGRAM

“180 Degree Turnaround – Again!”

Way back in 2005, Tim Richardson shared with NSA San Diego how, after having one of the worst years of his career in 2003, he was having the BEST year of his career.  We learned how he completely changed his business model and created unbelievable results.

Well, he’s at it again – but without the “worst year” part.  It’s even more of the “best year” part. 

Join Tim and other NSA professional speakers as Tim: Discusses his background and stories of turning it all around; shares marketing and sales tips that produce results; and, discusses the importance of incessant reinvention.

MORE ON TIM:

In 1983, Tim Richardson read a book that changed his life. After reading it, he took a pen and paper and wrote his goals. The #1 item on the list was to become a millionaire by the age of 35. He’s just a "few" years past 35 and… well... he’s not a millionaire yet, but he’s Rich!

Tim believes becoming Rich has almost nothing to do with money and everything to do with personal and professional Richness. Tim has spent the greater part of his life thinking about and researching what he calls "Real Richness.” He works with sales and service professionals to show them how to live, create and think "IM RICH!”

In Tim's highly researched programs, he challenges traditional thinking on success and richness. He is committed to helping others define, refine, or find their own Richness and uses an online goal tracking program to help his clients "Crank it up!".

Tim, a native Floridian, now lives a Rich life in East Tennessee with his wife Adele and four children. He is a soccer coach, cub master, and founder and president of a Melanoma Foundation started in memory of his best friend. He LOVES his work and also enjoys riding his mountain bike, water skiing, and exploring the hills and mountains of the Great Smokey Mountains with his family.

Tim is author of Jump Starts: Wit and Wisdom to Super Charge Your Day, co-author of Transformation Thinking: Tools and Techniques That Open the Door to Powerful New Thinking and contributing author of Meditations for the Road Warrior and Grand-Stories: 101 Bridges of Love Joining Grandparents and Grandkids. He also has published articles and been interviewed in numerous magazines, journals and business publications. Tim's newest project is identifying a list of the REAL 100 Richest people in the U.S.

Learn more at: www.timrichardson.com.

  “The Wisdom of an NSA Crowd”   

An event for NSA and NSA Academy members only.

Date: Wednesday, September 4, 2013 Time: 200 PM – 430 PM. Stop by as you’re able; Stay as long as you like; Cut out when you need to. Location: Michael’s Lounge Hyatt Regency at La Jolla 3777 La Jolla Village Drive San Diego  CA 92122 (858) 552-1234 Cost:  Completely depends upon your level of thirst, hunger, and cash/credit on hand.  Michael’s Lounge has a great appetizer menu, as well. As patrons of Michael’s, parking is validated. No registration or reservations are necessary – just show up.  As you’re able, send a note to jeff@jeffrendel.com or text to 951.310.7275; we’ll keep an eye out for you.

PROGRAM

“The Wisdom of an NSA Crowd”

Crowd-sourcing.  Brain-storming.  Master-minding.  Call it what you want; many ideas for our businesses to continue in their prosperity are in the collective genius of an NSA crowd.

Question: What’s working for you as you increase your speaking- and product-related revenue streams? 

Answer: Bring yours, the rest will bring theirs, and we’ll learn from our own rich experiences about what’s worked, what didn’t work, and what’s working even better.

An event reserved only for NSA and NSA Academy members, stop by and network for a while connecting with your fellow speakers in a lanyard-free environment.  No set agenda – just a time to learn new strategies as we move from conversation to conversation, have some fun, and keep our friendships strong.

See you on September, 4, 2013.

  “Speaker or Entrepreneur?  Unleash Strategy and Create Success” with Holly Duckworth, CAE, CMP

Date: Thursday, March, 14, 2013 Time: 915 AM – Sign in and settle in 930 AM – 1200 PM – Program Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (Truxtun Road). Bottled water available. Parking is free. Cost:  $25.    If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

PROGRAM

“Speaker or Entrepreneur?  Unleash Strategy and Create Success”

Have you been flying by the seat of your pants in your speaking business?  Do you leave your success to chance?  Will you spend 2013 wishing and hoping the right projects and clients read your blog and contact you?  The one thing that sets the good business apart from the amazing one is a strong strategic plan.  It is also the thing most speaking businesses do not have. 

In this workshop, you will get clear about who you want your clients to be, how much money you desire to make, what projects you will undertake and when.  You will walk away with a written plan for success.  Not another marketing talk, not another sales talk, this workshop is a high level get-your-hands-in-it workshop where you will put the pieces together to build  a written strategic success plan for your business.

Holly brings with her more than ten years as a meeting professional having worked with Meeting Professionals International.  She will also share with us tips on how to speak with meeting planners and suppliers to get what you need as a speaking entrepreneur.

**

Holly Duckworth, CAE, CMP is an association thought leader and futurist.  With more than ten years as a meeting planner, Holly was named by NSA as one of the most up and coming speakers in the 2012 So You Still Think You Can Speak competition.  Holly has the unique combination of meeting professional, association leader and speaker.  She speaks, facilitates and coaches organizations on business strategy and volunteerism leadership worldwide.  Holly writes for numerous organizations and is known at as a top tweeter in the areas of leadership, volunteerism and board leadership.

Follow her on twitter @hduckworth

Learn more at: www.hollyduckworth.com

  A Branding Extravaganza: “How to Be Heard Above the Noise” and “Brandstorming”
      with Dick Bruso

Date: Saturday, January 26, 2013 Time: 845 AM – Sign in and settle in 900 AM – 10:30 : Session One:     “How to Be Heard Above the Noise: Branding Your Uniqueness” 10:45 - Noon – Session Two:     "Brandstorming" Note 1:  Both sessions are included in your fee!  Note 2:  The end time of Session 1 will be approximately 10:30 and the second session will start after a fifteen minute break. Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (Truxtun Road). Bottled water available. Parking is free. Cost:  $25. If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

Come Build Your Brand! This is your opportunity to begin the process of creating your very own distinctive brand. In addition, if you currently have a viable brand you will be shown some very creative ways to expand it. Dick has worked one-on-one with hundreds of professional speakers, authors, and business leaders in the creation and expansion of powerful and profitable brands.

Session One: “How to Be Heard Above the Noise: Branding Your Uniqueness”

This jam-packed and highly practical session is designed to help professional speakers develop their distinctive brand, focus on their uniqueness to successfully reach their target markets, and position themselves to be "heard above the noise” in the marketplace.

Highlights include how to:

• Create a compelling, memorable, and distinctive brand that truly sets you apart
in everything you say and do

• Craft a positioning statement centered on your distinctive brand and your target market(s)

• Maximize your ability to reach your target market(s) via creative branding, the incredible power of media, and strategic networking.

Examples of powerful branding, unique positioning, and creative marketing approaches successfully utilized by fellow speakers and other professionals will be shared throughout this session.

Session Two: “Brandstorming” 

During this highly interactive session, Dick will demonstrate (with the assistance of two audience members) how you and your colleagues can develop brands to set you apart in the marketplace. You’ll learn the secret of how to apply the “umbrella branding” approach to encompass all aspects of your speaking practice.

Here’s what others say about Dick Bruso’s approach to branding:

"Dick Bruso is simply brilliant when it comes to branding. He has a talent/knack for combining creativity and practicality."
                    ~ Greg Godek, author of multi-million bestseller, 1001 Ways to Be Romantic

"People get powerful results from your program. I'm getting emails from my colleagues saying they've had breakthroughs on their brand, who they are, and what they are really about."
                    ~ Carla Rieger, Program Chair, CAPS/Vancouver

"Dick helped focus and define my brand, which positioned me for even greater success."
                    ~ Karyn Buxman, CSP, CPAE, Speaker Hall of Fame

"I can’t thank Dick enough for helping me get the clarity I needed, for helping create my brand and tagline, and for enabling me to experience in the speaking business what I had only dreamed of accomplishing prior to that point."
                    ~ Sandy Geroux, Past President, NSA Central Florida

"We just collected a member survey about the past year. Our member’s number one choice for the most memorable NSA Michigan event was: Dick Bruso’s Branding Session."
                    ~ Marilyn Suttle, Past President, NSA/Michigan

An international speaker and founder of Heard Above The Noise®, Dick Bruso is a highly regarded branding and marketing expert. Using the dynamic “umbrella branding” approach, Dick teaches his audiences and clients how to develop and expand their brands to powerfully penetrate the marketplace.

His clients include best-selling authors and in-demand speakers, as well as successful entrepreneurs and business leaders. He is a contributing author, on the topic of branding, to NSA’s popular book, Paid to Speak and the recently released, Speak More!

Dick is an active member of NSA and NSA/Colorado. He served as president of NSA/CO for 2005-2006 and prior to then was a member of the NSA National PR Advisory Task Force. Dick, also, served as the 2009-2010 Chair of the NSA Writers & Publishers PEG, as the Chair of the NSA Academy for Professional Speaking for 2011-2012 and as the Co-Chair of the 2012 Cavett Institute.

Learn more about Dick Bruso at www.heardabove.com.

  Program:  NSA San Diego & NSA GLAC Holiday Party

Date: Thursday, December 20, 2012 Time: 730 PM – 1030 PM Location: Newport Beach Boat Parade SHOWBOAT, offered by Fun Zone Boat Co. 600 E. Edgewater Place Balboa, California 92661 (949) 673-0240 Adjacent to the Balboa Ferry Crossing Cost:  $29. REGISTER HERE.

PROGRAM :  Joint Holiday Party

NSA San Diego and NSA GLAC (Greater Los Angeles Chapter)

Join your fellow professional speakers from across the Southland as we celebrate the season!

We will have the Showboat all to ourselves! Space is limited, so REGISTER NOW.

Snacks and soft drinks will be provided; please feel free to bring your own beer, wine or other beverage (BYOB).

There are plenty of great restaurants in the area so schedule a small pre-boat dinner with some speaker-friends you haven't seen in a while. But be sure to leave plenty of time to arrive at the boat by 7 pm so you don't miss boarding. The Showboat is scheduled to leave by 7:30PM.

Come, celebrate the holidays with your speaker friends!

  Program:  “An Afternoon with Antoinette Kuritz,
                          Founder of the La Jolla Writer’s Conference and Strategies PR.”

Date: POSTPONED...CHECK BACK FOR NEW DATE SOMETIME IN 2013 Time: 145 PM – Sign in and settle in 200 PM – 400 PM – Program Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (Truxtun Road). Bottled water available. Parking is free. Cost:  $25.     If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

PROGRAM

The evolution of publishing continues and NSA San Diego is excited to host an event on how to choose the best method of publication, as well as how to build an author platform that will support our speaking platforms.

We welcome Antoinette Kuritz, founder of the La Jolla Writer’s Conference and Strategies PR to provide the direction we need for the results we seek.  Several years ago, NSA San Diego was fortunate to enjoy an hour with Antoinette.  All who attended commented, “We need more.”  On December 8, we get more.   

Whether you are a speaker thinking of writing a book or already in the process of doing so, wondering about the best method of publication and how to use it to enhance your marketing and brand, or just not sure where to begin, this meeting is for you. Antoinette will teach us about writing for marketability; how to use a book and media to build a platform that will enhance our speaking careers and brands; how to decide on the best method of publication for our business models; and how to navigate the quickly evolving landscape of publishing to maximize exposure and profit.

Learn more about Antoinette’s success at www.strategiespr.com and www.lajollawritersconference.com.

  Program:  2012 La Jolla Writer’s Conference

Date: November 2-4, 2012 Time: Friday afternoon through Sunday afternoon Location: Paradise Point Resort & Spa 1404 Vacation Road San Diego, CA 92109 Misc: www.lajollawritersconference.com

PROGRAM

The 2012 La Jolla Writer’s Conference is excited to be partnering with NSA San Diego at the 12^th annual conference from November 2-4, 2012 at Paradise Point Resort & Spa in San Diego. Welcoming writers of all levels of experience and goals, community, intimate classes, personalized attention, ambiance, and a dedicated and outstanding faculty have annually converged to provide an intensive experience where writing becomes habit, habit breeds success, and writers become authors.

Whether you are a speaker thinking of writing a book or already in the process of doing so, wondering about the best method of publication and how to use it to enhance your marketing and brand, or just not sure where to begin, the La Jolla Writers Conference is for you. Covering the art, craft, and business of writing for both fiction and non-fiction writers, the LJWC will teach you about writing for marketability; how to use a book and media to build a platform that will enhance your speaking career and brand; how to decide on the best method of publication for your business model; and how to navigate the quickly evolving landscape of publishing to maximize exposure and profit. An amazing faculty, a one to six faculty/attendee ratio, personalized feedback, and a wide variety of classes make this a weekend you won't want to miss. NSA San Diego members are welcome to take advantage of the $50 discount by clicking on the LJWC Registration Special.

And, an added bonus, NSA San Diego has secured an afternoon (in late-November or early-December) with Antoinette Kuritz, LJWC Founder.  Watch your email inbox for dates and details. 

  Program:  “Selling at 90 Below Zero:
                     Three Keys to Create, Leverage, and Build Your Speaking Business”

                                               - with Antarctic Mike

Mike Pierce aka Antarctic Mike

Date: Tuesday, September 25, 2012 Time: 930 AM to 1200 PM Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (Truxtun Road). Bottled water available. Parking is free. Cost:  $25.    If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

PROGRAM

“Selling at 90 Below Zero: Three Keys to Create, Leverage, and Build Your Speaking Business.”

Antarctic Mike’s program, “Selling at 90 Below Zero,” will showcase proven principles and drivers that significantly increase your ability to create, leverage and build your business at higher levels.  You will walk away from this program with specific action items that you can take back to your place of business and implement right away.

What is unique about Mike’s program is how these concepts are delivered.  As an avid polar history fan and a two-time polar marathoner, Mike uses history stories from Antarctic expeditions, as well as his own personal adventures there, to showcase the points of the program.  He will specifically focus on the leadership of Ernest Shackleton, who in 1914 led 28 men on what is considered one of the greatest undertakings and survival stories in recorded history. 

Mike will also showcase his own story, how he discovered it, created a speaking program that stood out from others, and how his program solved specific and relevant problems that customers were having.  Mike will also demonstrate how he marketed his programs in a very effective and unique way, using LinkedIn. 

Here are some examples of what you will learn in Mike’s program that you can take home and implement in your speaking enterprise immediately:

1.             How to discover your unique value proposition and turn it into a problem solver for customers.

2.             Discovering keys to showcase your opportunity and get people excited about what you do.

3.             Understanding how to master LinkedIn and get a revenue-producing business.

4.             How to create other value added services that complement your message that you deliver to audiences.

5.             Bottom Line:  Be more creative, effective and build a business that can last through all the elements. 

Mike is an avid polar history fan and has traveled to Antarctica twice, setting multiple records in marathon running.  His story of how he trained and prepared for Antarctica in a commercial freezer was seen around the world on news outlets such as CNN, Fox, ABC, Sports Illustrated, LA Times, ESPN, The CBS Early show and many more.  This is a high impact program that you and your colleagues will not forget.

Learn more about Mike at www.antarcticmike.com

  Program: Become a Powerhouse Speaker: Insider Secrets to Perfect Your Presentation & Explode Your Profits!
- with Liz Goodgold and Milo Shapiro

Liz Goodgold Milo Shapiro

Date: Wednesday, July 25, 2012 Time: 930 AM to 1230 PM Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (2401 Truxtun Road,near Trader Joes). Bottled water available. Parking is free. Cost:  $25. Both members and guests are welcome at this event.   If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

Program details:

Become a Powerhouse Speaker:

 Insider Secrets to Perfect Your Presentation & Explode Your Profits

 With Liz Goodgold and Milo Shapiro

If you’re ready to step on stage and into the spotlight as a speaker, we’ve got the goods to get you there. With the dynamic duo of Liz Goodgold (aka Red Fire Branding Queen) and speaking coach Milo Shapiro (aka The Improv Guy), we’ll share how to pack the house, pump up your audience, and profit – all at the same time!

Seize your chance to attend this special NSA double-shot of energy. In just one-day, you’ll get step-by-step guidelines on crafting your talk, telling amazing stories, and engaging the audiences PLUS all the behind-the-scenes marketing that turns a speech into a never-ending revenue stream.

Insider Secrets on Running Your Speaking Biz As a Biz

From Liz, you get to hear the truth vs. the fiction of running a successful speaking biz.  She’ll dish all the dirt so that you discover how to:

·         Write compelling titles that puts “butts in seats”

·         Avoid the one word that prevents prospects from registering

·         Grab flawless recall so that you get spin-off speeches

·         Behind-the-scene truths about “free speeches,” getting paid, and taking credit cards

·         Intersperse the 52 “magic” words that get attendees to buy

·         Ring up sales in the back of the room even if you’ve been told you can’t

·         Master the “10 Commandments of Speaking” so that you have a repeatable model that works

So now that you know how to get them there and sell afterward, what about the "meat"…your presentation?

10 Ways to Get All “A's” and No "Zzzzzz’s" at Your Presentation

In Milo's presentation on public speaking skills, the audience enjoys a well-rounded, interactive program on key points from his book "Public Speaking: Get A's, Not Zzzzzz's!" 

With his playful, story-filled approach, Milo will cover these topics and more:

  capturing the power of story to make a point more strongly than lecture

  setting the stage with your body to help people envision the details

  creating logical flow with the Four Stages to Successful Speech Structure™

  maintaining attention with the Seven Variants of Vocal Variety™

  eliminating common ways that we can alienate or distract our audiences

  taking control of Q&A time

Milo ties it all together in a program with so much fun and so many aha's that you won't even mind learning!

In Milo's trademark fashion, this presentation includes times when, time permitting, attendees will play out a few exercises - giving them a chance to put some of the ideas into action before they ever leave the room. 

This program is a special subset of a full-day program that Liz and Milo will be offering on August 8, 2012.  They are currently only offering this subset program to NSA members and guests.

  Program: “Book It!  Building Your Speaking Career and Developing Products that Sustain Growth” with Thom Winninger, CSP, CPAE

Date: Sunday, June 3, 2012 (We don't usually do Sundays, but we were lucky to get this time from Thom at all while he was in town and grabbed it!) Time: 200 PM to 500 PM Location: NTC Command Center at Liberty Station 2640 Historic Decatur San Diego CA 92106 619.573.9260 Misc: Dress is casual. Starbucks is a block away (Truxtun Road). Bottled water available. Parking is free. Cost:  $25.                        If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to see if we can hold your reservation for this event as an exception.

Program details:

“Book It!  Building Your Speaking Career and Developing Products that Sustain Growth.”

Ready to:

-  Get really, really busy in speaking?

-  Identify and package your most powerful message?

-  Become a celebrity in your niche?

-  Turn a speech into books, tapes, articles, You Tube videos, and training?

-  Obtain sponsorships/multiple speaking engagements with the same client?

-  Make the best use of social media and keep the momentum going?

-  Become more that a one speech speaker?

-  Move from workshop to seminar to keynote?

-  Create a team on a zero budget?

Then, join us as we welcome Thom Winninger, CSP, CPAE to NSA San Diego.  Thom’s in town for a research conference and has generously offered to share his wisdom, experience, and success that comes from:

-       Nearly 3,000 platform presentations.

-       Six books.

-       Three hundred published articles.

-       Two hundred fifty video training modules.

-       Six million air miles.

-       Certified Speaking Professional (CSP).

-       CPAE Speaker Hall of Fame.

-       NSA Cavett Award.

Learn more about Thom at:

www.winninger.com

  Program: March Madness – NSA San Diego Style

Date: Wednesday, March 14, 2012 Time: 500 pm to 730 pm.  Stop by as you’re able; Stay as long as you like; Cut out when you need to. Location: Michael’s Lounge Hyatt Regency at La Jolla 3777 La Jolla Village Drive San Diego  CA 92122 (858) 552-1234 Directions: Link to a Mapquest page going directly to this location, ready for you to fill in your starting point  Misc: Dress is casual. Cost:  Completely depends upon your level of thirst, hunger, and cash/credit on hand.  Michael’s Lounge has a great appetizer menu, as well As patrons of Michael’s, parking is validated. No registration or reservations are necessary – just show up.  As you’re able, send a note to jeff@jeffrendel.com; we’ll keep an eye out for you.

“March Madness – NSA San Diego Style”

Need we say more?  If the mission of NSA San Diego is to facilitate education and community for professional speakers – then, this is the community part.

Stop by and network for a while and connect with your fellow speakers in a lanyard-free environment.  No set agenda – just a time to have some fun and keep our friendships strong.

Need a business-minded conversation starter?  The NSA just published the results from its Member Segmentation Survey (see Speaker magazine, March 2012).  In it, you will find the average annual speaking- and product-related revenue for NSA members.  Question: What’s working for you as you increase your speaking- and product-related revenue streams?

See you on March 14, 2012.

And save the dates:

Morning of Wed, April 4, 2012 as Ed Rigsbee, CSP, presents “Paid Association Bookings through Publishing

Afternoon of Wed, May 2, 2012 as Debbie Allen, CSP presents “Build Wealth with Speaking.” 

More to come.

Program: Book More Business; Make More Money!

PROGRAM

“Book More Business; Make More Money!”

The words of Lois Creamer:

"I work with professional speakers who want to book more business, make more money and avoid costly mistakes.

Direct from St. Louis, MO, NSA San Diego is bringing in Lois Creamer; because she helps speakers get the results they seek in their speaking businesses.

NSA San Diego’s own Karyn Buxman, CSP, CPAE says: “I've hired Lois numerous times and am always thrilled with the results. 
I've told any who contact me for a referral about Lois that if they aren't 100% satisfied with her work, I’LL pay her fee for them--that's how confident I am in her abilities."

Enough said!

Here’s what Lois can help you do:

1.    Increase bookings.

2.    Develop a memorable positioning statement.

3.    Create outstanding promotional materials.

4.    Identify target markets.

5.    Qualify prospects faster and easier.

6.    Answer sales objections and close more sales.

7.    Find the decision maker.

8.    Develop other revenue streams.

9.    Develop your "sales speak."

10.  Gain the competitive edge.

Discover how Lois can help you to book more business. Learn how to quantify a prospect's interest, close more sales, and enhance your effective "sales speak".

Bold claim?  YES!  But, she’s been working with professional speakers to do just this for years.  
You can benefit from that combined knowledge and take your business to the next level!  What's more, she guarantees it!

Sound good?  Register now and let's have Lois show us how to book more business – now! 

ABOUT THE PRESENTER:

Lois Creamer is both small business strategist and specialist.  She speaks from experience.  Her clients have adopted her philosophy of concept and outcome marketing and use of positioning statement to successfully grow their businesses and increase profits.  Her common sense ideas and high-energy approach make her a perfect choice for professional speakers and entrepreneurs who want to learn new strategies that can be implemented immediately.  Lois is the author of Working Smart, Not Hard, as well as several audio programs.  She is a regular presenter at NSA chapters around the nation.

Learn more at: www.bookmorebusiness.com

Program: “Million Dollar Strategies” with Steve Siebold, CSP

PROGRAM

“Million Dollar Strategies” with Steve Siebold, CSP

Steve Siebold, CSP, and 2011 Chairman of NSA’s Million Dollar Speakers Group (MDSG), will reveal the secrets of the highest paid members of the National Speakers Association.

The MDSG meets once per year at NSA’s national convention.  All members must submit financial documentation proving they have earned at least one million dollars in speaking related revenue in the past 12 months.  There are currently 39 members worldwide.

The MDSG session is a closed door meeting with no video or audio recording permitted.  We’ve asked Steve to speak to only members of our chapter and share best practices from the 2011 meeting.

In this session, we will learn:

1. Speaking business strategies that create millionaires.
2. The most profitable classifications of speakers.
3. How “Thought Leaders” dominate the speaking business.
4. How speakers build fame.
5. How to build a multi-dimensional business model.
6. How to maximize profits in any economy.
7. How to leverage our businesses and double our income.
8. How to sell to Fortune 500 companies.
9. How to make millions from our intellectual property.
10. How to build a million-dollar training system – and sell it.

For more about Steve Siebold, CSP, visit: www.speakerstevesiebold.com.

Program: Comedy with Class: An Evening with Jeanne Robertson, CSP, CPAE

https://tickets.lyricoperasandiego.org/TheatreManager/1/tmEvent/tmEvent242.html

PROGRAM

“Comedy with Class: An Evening with Jeanne Robertson, CSP, CPAE

Jeanne Robertson, CSP, CPAE is in San Diego presenting, to the public, her “Comedy with Class” show.  Many of us will have seen her in Anaheim at the NSA Convention; now, let’s show her that San Diego has a great sense of humor. 

We’ll call this an NSA San Diego Meet Up.  Nearly 20 NSA San Diego members and their friends have purchased tickets to this show.  Do the same, find a face you know in the crowd, and – voila – it’s an NSA San Diego Meet Up.

ABOUT THE PRESENTOR:

Jeanne Robertson reached her 6’2” stature at age thirteen. Perhaps it was an indication of a future speaking career that would soar to great heights. 

No, professional speaking might not have been predicted when Jeanne was in the seventh grade in Graham, North Carolina, when and where she would have been voted most likely to make the basketball team and least likely to be a contestant in the Miss America Pageant. She did make the team—averaging more than thirty points per game in her junior and senior years—but as Miss North Carolina 1963 she also competed in the Miss America Pageant where she was named Miss Congeniality. 

It was her participation in and perhaps even her losing of the Miss America title that turned Jeanne’s life into a succession of events which led her to be one of the funniest, busiest and most popular professional speakers in America today. Because she was asked to speak every day as Miss North Carolina, Jeanne traveled her native state for one year speaking at pageants and addressing civic clubs and corporations. When that time was over, she found that people were willing to pay her to come and address their groups and conventions and loving every laughing minute of it. They wanted Jeanne-not just a title holder-and they wanted her because she made them laugh. 

At that point, Jeanne still viewed speaking as a way to make a little money while continuing her education. She received her degree at Auburn University and taught physical education in high school and college, a career she enjoyed for nine years. But throughout those years, the requests continued to pour in for her to speak. In 1976, she stopped teaching and entered professional speaking full time. 

With the flexibility to speak more often, Jeanne’s rise in the speaking profession was nothing short of phenomenal. Clients and speakers alike were quick to recognize her ability. In addition to a full speaking schedule year after year, she has been awarded every top honor and designation in her profession including the Certified Speaking Professional designation (CSP) in 1980 and being inducted in the CPAE Speaker Hall Of Fame in 1981. A member of NSA/Carolinas, she served as President of the National Speakers Association in 1985. In 1989 she became the first woman to receive that association’s most cherished honor, the Cavett Award. The Cavett is awarded annually to one member “whose accomplishments, integrity and reputation are a credit to NSA and the speaking profession.” 

Toastmasters International named Jeanne the recipient of its 1998 Golden Gavel Award, given annually to one individual for accomplishments in leadership and communications. She is the only female professional speaker who has received this honor. Other recipients include Lowell Thomas, Walter Cronkite, Earl Nightingale, Art Linkletter, Dr. Joyce Brothers, Tom Peters, Mark Russell, Ken Blanchard and Zig Ziglar. 

In recognition of her professional expertise, experience, and competence, Jeanne was honored by the NCAA Southeastern Conference as Auburn University's Woman Entrepreneur of the Year 2000. She currently serves on the Board of Trustees of Elon University. 

The North Carolina Press Association named Jeanne as its 2001 North Carolinian of the Year for "her popularity on the speaking circuit, her award-winning ways, and her representation of North Carolina."  Past recipients include Elizabeth Dole, Rev. Billy Graham, and Dean Smith. 

The Miss North Carolina Organization named Jeanne as its 2003 Woman of Achievement. She was the first former Miss North Carolina to be so named.. 

Jeanne has produced six humor DVDs and CDs and written three books on humor - Humor: The Magic of Genie, Mayberry Humor Across the USA and Don’t Let the Funny Stuff Get Away. These books are filled with reality-based stories, which illustrate her humor philosophy. She can be heard on SiriusXM Satellite Radio's Family Comedy and Blue Collar Comedy channels. 

While she enjoys making people laugh, Jeanne views the role of a humorist as more than eliciting laughter. As audiences are holding their sides and wiping tears from their faces, she makes her point clear. Perhaps that is why thousands of meeting planners make their point clear when they say… "The Meetin' ain't over 'til the tall lady speaks." 

Program: Branding for Speakers – 7 Strategies to Boost Your Bookings, Business, and Bottom Line

PROGRAM

Branding For Speakers: 7 Strategies Guaranteed to Boost Your Bookings, Business, and Bottom Line

The speaking field has become fiercely competitive; how are you going to stand out from the sea of similarity?

In this powerful program, Liz unveils the 7 secret branding strategies that will help you build a brand that increases mindshare, market share, and bookings.

1. Creating a Brand Name - The debate continues: Should you brand your name or your program? What are the insider tips to creating a good name? Learn how to create a winning name or improve upon the name you already have.

2. Mastering Your Domain – The web has permanently changed the way speakers grow revenue; learn how to ensure that prospects can find you and do business with you.

3. Protecting Your Intellectual Property – Discover how to protect your brand name and know the difference between trademark infringements vs. mindshare infringement.

4. Grabbing Mindshare - One of the secrets to building a great brand is getting your prospects’ mindshare. If meeting planners can’t remember you, they can’t book you.

5. Creating Infomercials That Succeed - In the days before every busy professional had Attention Deficit Disorder, you had 30 seconds to make your pitch. Today, you have about 7 seconds. Find out how to craft an opening sentence that makes your prospects want to hear more.

6. Marketing Bold – Marketing safe and vanilla is yesterday’s news. To break through the clutter, you need to become your own walking, talking mascot.

7. Discover innovative ways to promote your brand.

ABOUT THE PRESENTER: Liz Goodgold

Speaker and author Liz Goodgold is a fiery redhead with over 20 years of experience in marketing and branding. She is the author of RED FIRE BRANDING: Create a Hot Personal Brand and Have Customers for Life and DUH! Marketing.

Liz’s talks are the epitome of “edutainment” – blending information, education, humor, and real-world examples. This fireball of energy takes issues directly from her audience demonstrating how branding is the key to boosting business.

Liz is a practicing “branding guru” having worked for such major clients as the World Trade Centers, Sharp HealthCare, Quaker Oats, Pfizer, and Univision, so that she knows what works and what doesn’t.

An often quoted expert, Liz has appeared in over 500 media outlets including ABC, NBC, CBS, CNBC, CNN, The Wall Street Journal, and The New York Times.

Liz even caught the eye of Simon Cowell ….Liz was hoping it was for her killer legs……. but no, he was interested in capturing her smart wit and on camera acumen for one of his shows, American Inventor.

Learn more at: www.RedFireBranding.com.

ANY OTHER APPROPRIATE HEADING SECTION, LIKE PARKING, SPECIAL FEATURE, ETC:

While our program ends at 10:00 AM, we have the room until 11:00 AM.  If you’re able, stick around to network, help finish the coffee, and catch up with your speaker friends.

PROGRAM:  “Author 101 University” - 50% Discount!!!

Note: This meeting is open to the public 

PROGRAM:  “Author 101 University”

http://www.author101university.com/

We are excited to announce and partner with the much anticipated Author 101 University, held March 4, 5 and 6 in Los Angeles.

Many of our favorite speakers are returning and we have many new speakers like Hollywood Producer Gary Goldstein!

Also, we are thrilled to be adding awesome new speakers, including Steve Harrison and David Riklin.

Imagine a gathering of some of world's most sought after marketing and publishing experts ready to give you the "keys to the kingdom" to:

- Get your book published
- Sell your book to a publisher
- Promote yourself using low-cost means online to catapult your sales & exposure
- Make your book a bestseller
- Transform your business into a mega success

It's not a dream.  It's what you can expect at Author101 University.

You'll hear top publishing and marketing experts reveal tools and techniques to get your book published and double or triple your income as an author or publisher.

But this program is not just for established or aspiring authors.

It is for entrepreneurs, small biz owners, speakers, and just about anyone else looking to meet and learn directly from some of the bestselling authors and experts in marketing.

Speakers include...

- STEFANIE HARTMAN...The Expert's Expert", Certified Trainer and Marketing Consultant. Behind the scenes marketing strategist for entrepreneurs, authors, speakers and experts throughout North
America, Europe, and Australia

- GARY GOLDSTEIN- Movie Producer ("Pretty Woman" and others) -- How to deal with Hollywood!

- LORAL LANGEMEIER- Best-selling author and money expert

- SCOTT HOFFMAN - Mega literary agent

- JOHN KREMER- 1001 Ways to Market Your Book

- ALEX CARROLL shares his secrets to massive radio publicity!

- TOM ANTION will teach you the real secrets to making money marketing online!

- PEGGY MCCOLL - Best Selling Author and expert on driving your book to #1 on Amazon.

- DAVID RIKLIN- CEO of "selfgrowth.com" and social marketing expert. He will teach you how to build a massive list!

- Plus DAVID HANCOCK, RICK FRISHMAN, CRAIG DUSWALT, and others, including bestselling authors

There will also be many AGENTS, EDITORS, AND PUBLISHERS on special panels looking to meet you and willing to share their coveted industry secrets. There will be 2 meet and greet sessions with the editors and publishers!

The last Author 101 University Seminar sold out weeks before the event!
Once they are full, they will be forced to turn people away.

Be prepared to learn very specific tactics, insights, advice and tools of some of the very best marketers.

You need to see what's happening at this live event...especially if you don't have a killer plan for 2011!

Seats are very limited. Don't allow this one-time shot at meeting experts dedicated to helping you get your own action plan together slip by.

Program: Happy Hour!

PROGRAM

“Happy Hour!”

Need we say more?  If the mission of NSA San Diego is to facilitate education and community for professional speakers – then, this is the community part.

Stop by and network for a while and connect with your fellow speakers in a lanyard-free environment.  No set agenda – just a time to have some fun and keep our friendships strong.

Join us as we ease into Daylight Savings Time and enjoy the later sunset. 

Parking is in a private lot, but complimentary.

“How Speakers can use video to get booked and stay booked”

Note: This meeting is open to the public 

Date: Fri Jan 14, 2011 Time: 8:30am to 11:30am Location: Marriott Courtyard, Carlsbad Airport 5835 Owens Ave Carlsbad, CA 92008 Directions: MapQuest directions to this site are set up for you. Just change the starting point.  Format: California casual. Cost:  $25 members; not open to non members.  To pay, click the link below:    If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to hold your reservation. Note: This meeting is open to NSA members only.

 
PROGRAM

“How Speakers can use video to get booked and stay booked”

Laura will discuss how to use video to get more speaking business. She will demonstrate and discuss specifics and provide a bonus handout with step-by-step instructions on how to do what she’s demonstrating:

  • YouTube

  • Blip

  • iTunes

  • Podcasts

  • Flip Video

  • Blog/Vlogs

  • Facebook

  • Fan page

  • eSpeakers (and why you should care)

  • Website

  • Green screen

  • Vimeo.com

  • Twitter

  • Media

  • 3rd Party

  • WordPress video site

  • LMS

  • Webinars hooked to shopping cart

  • Book club videos

  • Book trailer

  • Professional videos

PRESENTOR:

Laura Stack is a personal productivity expert, author, and professional speaker whose mission is to build high-performance productivity cultures in organizations by creating Maximum Results in Minimum Time®. She is the president of The Productivity Pro®, Inc., a time management training firm specializing in productivity improvement in high-stress organizations and the 2011-2012 President of the National Speakers Association.

Since 1992, Laura has presented keynotes and seminars on improving output, lowering stress, and saving time in today’s workplaces. She is the bestselling author of four books: SUPERCOMPETENT; The Exhaustion Cure; Find More Time; and Leave the Office Earlier.

Laura has been a spokesperson for Microsoft, 3M, Xerox, and Office Depot. She is the creator of The Productivity Pro® planner by Day-Timer and has been featured on the CBS Early Show, CNN, and the New York Times. Her clients include Starbucks, Cisco Systems, Wal-Mart, and Bank of America.

To have Laura speak at your next event, call 303-471-7401 or visit www.TheProductivityPro.com to sign up for her free monthly productivity newsletter.

Program: "From Zero to CSP in Five Years”   

Note: This meeting is open to the public 

PROGRAM TITLE

“From Zero to CSP in Five Years.”

The Certified Speaking Professional (CSP) designation, conferred by the National Speakers Association and the International Federation for Professional Speakers, is the speaking profession's international measure of professional platform skill.  Speakers who have earned this designation are part of the NSA’s top 10 percent.  It’s a five-year certification process based on clients, presentations, revenue, testimonials, promotional material, education, and NSA membership. 

Jeff Rendel, CSP, and the current President of NSA San Diego achieved the CSP designation five years after he began his speaking business in 2002.  With no time to waste, he went for the CSP right out of the gate.       

He’s not a celebrity, doesn’t impersonate anyone other than himself, and hasn’t turned a caught-on-camera moment into fame.  He’s just a business person who speaks to business audiences and wanted to earn the CSP.

At this event, you will:

• 1.      Define and design a strategy for your unique market.

• 2.      Upgrade and enhance your topics to fit multiple audiences in your market.

• 3.      Get serious about marketing.  You’re a marketer first, a speaker second.

• 4.      Leverage your NSA relationship with education and association.

• 5.      Create products and services that flow, seamlessly,
           from your speaking session to your cash flow.

• 6.      Manage the administrative part of proving you did the work to earn the CSP.

• 7.      Leave with a fool-proof action plan to go get that CSP you deserve.

Agenda:

600 PM – 630 PM: Arrive; Sign-in; Networking

630 PM – 800 PM: Program (begins right on time, just as our clients insist our programs do)

800 PM – 830 PM: Q & A; Networking

PRESENTER:

Jeff Rendel, CSP

President, Rising Above Enterprises

President, NSA San Diego

 THE BIG ANNUAL CRUISE EVENT:
August 3, 2010!!!

Program: “Meetings Industry Cruise”  

Program: Unique learning opportunity and social event at Barb and Bob's “resort and spa”:

                      "The Making of a great Keynote”

Program: "Using your Authentic Personal Brand to Manifest Success”

Date: Wed March 24, 2010 Time: 6:30pm to 9:00pm Location: Encinitas Community Center 1140 Oakcrest Park Drive Encinitas, CA 92024 Directions: Mapquest directly to this site is set up for you. Format: California casual. Cost:  $20 members; $25 non-members. Such a deal! To pay by credit card, click the appropriate link below:      If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to hold your reservation. Registration: To register, click button above and pay by credit card. If you need to pay by cash or check at the door instead, please also send an RSVP to treasurer@nsasd.org so we know you’ll be attending.

 

PROGRAM TITLE

“Using your Authentic Personal Brand to Manifest Success.”

PRESENTOR:

Jessi LaCosta, Brand Leadership Specialist

Organizational Development Coach

Jessi LaCosta is a dynamic coach and strategist with extensive experience in reputation management, brand development and organizational communication. LaCosta is passionate about brand leadership, visioning and authentic, strategic communication.  Before coaching and consulting, she worked at one of the nation's top advertising agencies, Deutsch Inc., and executed research, planning and account management for successful regional and national client campaigns and product launches.

She is a sought-after presenter on issues such as branding, visioning, strategic communication and motivation. Additionally, as an assault survivor, she is often invited to speak and write on the topics of risk-taking and conflict resolution.

LaCosta holds a B.S. degree in Corporate Media from James Madison University, an M.A. degree in Communication Design, and an Emerging Leader Certificate from the University of Baltimore. She recently earned a certificate in mediation training for the state of CA, is expected to complete a graduate certificate program in Interpersonal Neurobiology from Portland State University in late 2010.

More at http://www.BlueRio.net

PROGRAM DESCRIPTION

How are you showing up in the world? Do people know you by your name – or by a specialty? Do you have a following? Are you the ”go-to” expert in your field? Do other people share YOUR story? What if you can’t answer yes to all or any of these – but really want to?

There is a strategy to help.

Personal and Professional Brands are the core of manifesting lasting success. Branding is a process that allows you to project the most polished version of you – the “you” that others need and want to know.

A brand is far more than a logo or a slogan or the materials you have at the back of the room. The brand is the impression you make when you arrive and the one you make when you leave. It is the reflection of YOU in other people’s minds. Your Brand is Your Reputation. It stems from your vision; the promises you make and how you live up to those promises.

Join Jessi LaCosta, Coach and Brand Leadership Specialist, in an overview of using personal branding to leverage your talents, skills and passions to get you noticed in all the important circles.

You’ll come away with:

Þ           Understanding What a personal brand is.

Þ           Tips on How to use your personal brand to focus your goals.

Þ           Real Life Examples of Personal Branding Bringing Others Success.

REGISTRATION

Please use the correct button in the top of this announcement.

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Program: “Go With Your Gut”  Date: Tues Jan 5, 2010 Time: 6:00pm to 9:00pm Location: Encinitas Community Center 1140 Oakcrest Park Drive Encinitas, CA 92024 760-943-2260 Directions: Mapquest page going directly to this location, ready for you to fill in your starting point  Misc: Dress is casual. (After all, this IS Southern California.) Light refreshments will be served. Cost:  $20 members; $25 non-members. Such a deal! To pay by credit card, click the appropriate link below:  If you cannot pay by credit card and need to pay by cash or check at the door, please send a note to programs@nsasd.org to hold your reservation. PROGRAM DESCRIPTION Join us for an special program to kick off the new year featuring Mary Goulet and her signature program, "Go With Your Gut." HERE’S WHAT YOU’LL LEARN  Mary will present her signature program, Go With Your Gut! During this interactive presentation you will learn:         •  The 3 Places from Which We Make Decisions         •  Why Confusion is a Good Thing         •  Your Signature Vocabulary & Signature Response         •  The Exact Process for Making Better Decisions Quickly and More Consistently You’ll also gain clarity, confidence and courage as to your life’s work and mission. BIO Mary Goulet is a radio host, brand spokesperson, author and voiceover actor.  She has authored three books: It’s All About You: Live the Life You Crave (Simon & Schuster/Free Press, 2007) The MomsTown Guide to Getting it All: A Life Makeover for Stay-at-Home Moms (Hyperion Books, 2005) Go With Your Gut: The Art of Making Simple and Critical Decisions (2004). AND SO Please join us on Tues Jan 5, 2010. Learn the one major skill that 99.9% of all professional speakers lack. Get specific tactics and strategies—not broad concepts. Register today!   Be there or be square.

Program: "Everything You Always Wanted to Know About Book Publishing* *Get YOUR Questions Answered During Our Annual Joint Meeting with   the La Jolla Writers Conference!   Note: This meeting is open to the public.   Date: Tuesday November 3, 2009 Time: 12pm to 3pm Location: La Jolla Public Library 7555 Draper St, La Jolla CA 92037 Directions: Link to a Mapquest page going directly to this location, ready for you to fill in your starting point.  Allow time for parking and bring meter coins, as the library lot fills quickly. Format: California casual. Cost:  Pre-registration (scroll to links at bottom of this event): $10 members; $25 non members. At the door; cash or check made out to "NSA-SD" for same amounts as pre-registration. Note: This meeting is open to NSA members AND guests. Same cost for all. PROGRAM FORMAT Q&A PROGRAM DESCRIPTION We all know that every speaker should have a book. If you have something to SAY, you have something to WRITE! Books help brand you; they provide credibility; and they’re great for back of the room sales. But should that book be self-published, or should you seek a publisher? How long does it need to be? How do you get it written? How do you find an editor? What are the steps to publishing? How do you promote the book? Should it be in bookstores? Is POD an answer for you? Fear not! We have the answers for you! We have gathered experts in the interrelated fields of publishing, bookselling, writing, public relations and marketing. They will be available for two solid hours to answer YOUR questions. The agenda will be set by YOU, the audience. PRESENTERS: ·            Antoinette Kuritz: Literary publicist, author, founder of the La Jolla Writers Conference ·            Dale Fetherling: Author, Editor and Teacher; Presenter at La Jolla Writers Conference ·            (Note: More detailed bios are available at www.LaJollaWritersConference.com) SPECIAL OFFER If you sign-up for the La Jolla Writers Conference by October 30 and tell them that you heard about it from NSA/San Diego, you’ll get a $25 discount off the Conference fee (regular fee is $425). REGISTRATION ·            For the NSA/San Diego meeting, click one of these two links:      1)  member registration     2)  non-member registration ·            For the La Jolla Writers Conference: www.LaJollaWritersConference.com

Program: NSA San Diego's 2009 Speaker School Our annual full-day Speakers School will be held on June 13, 2009 at Point Loma University. A number of professional speakers will teach an audience (limited to 60 attendees), going deeply into topics related to:   (1) How to harness your expertise and talents to create a speaking career. (2) How to become a better speaker. (3) How to enjoy the art of speaking more.   CLICK HERE FOR THE DETAILS!!! CLICK HERE FOR REGISTRATION If you are not on our emailing list, sign up by clicking here.

    Note: This meeting is an NSA Members Only event

 

 PROGRAM TITLE

Our annual “Best Practices/Idea-Sharing/Problem-Solving” meeting

 PROGRAM DESCRIPTION

·         Who: YOU . . . and a few other local NSA members who want to advance their careers.

·         Who: Participating will be at least 2 CPAEs, 2 CSPs, and a bestselling author or two.

·         What: Bring a challenge and a bright idea. We’ll discuss, brainstorm, share and suggest.

·         Why: Because we have a wealth of knowledge and experience in this chapter!

 PROGRAM FORMAT

·         Group discussions

·         Small group brainstorming

·         Q&A

 REGISTRATION

·         How to register: Click here!

·         How much: Just 10 bucks—because of our chapter’s “2009 Stimulus Bailout” program!

·         How to dress: Casual

·         What to eat: We’ll provide light snacks.

THE NSA/SAN DIEGO “2009 STIMULUS & BAILOUT” PLAN

·         “10 for $10”

·         Our next 10 educational meetings are just $10 each for NSA members.

·         It’s our special way of supporting your career advancement.

·         It’s another unique benefit of being a member of the coolest NSA chapter on the planet!

NSA/SD . . . Innovating to meet speakers' needs.

NSA/SD . . . The chapter of the future.

Program: “Never Be the Same! The Quest for Your Personal Best”

INTRO

After breaking virtually every NSA convention record—including highest attendance of all time, having REO Speedwagon’s Kevin Cronin perform on the main stage, and creating what could arguably be the most remembered moment in NSA history*—what does an immediate past president do for an encore?? He takes five weeks off and walks the 500-mile, Camino de Santiago walk across Northern Spain.

Mark walks the talk and talks the walk!

In these times of challenge and change, it is critical that you step back and evaluate your business philosophy, operational practices and how your mindset impacts your success. Mark LeBlanc will expand on new thought strategies that can create a turning point in the evolution of your business and immediately impact your success.

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*Photographic proof will be available at the meeting.

PROGRAM DESCRIPTION

Mark will share keen insights, observations, and sound strategies that will make or break your practice. Whether you are new in business or have been in business for awhile, this is the must-attend presentation of the year. You will discover:

1.      How to turn it on in tough times

2.      How to be more focused on a daily basis

3.      How to build momentum with your team

4.      How to think, act and lead like a thought-leader

This presentation is the ideal opportunity for speakers, experts and content-providers. Mark will reveal a unique business development philosophy that contains wisdom and strategies for building a business and how to be at your personal best on a daily basis.

Independent professionals face a number of challenges as they juggle the many and varied roles and responsibilities that come with growing their business. This seminar will take the mystery out of balancing those roles and creating a practical system for achieving true business growth.

Mark will share several of his turning points, as well as some of his painful mistakes as a business owner and entrepreneur. In addition, he will share a “storm starter” that will create an unstoppable wave of momentum for anyone who dares to heed his advice.

BIO

Mark LeBlanc began speaking in 1983, at the young age of 22, and is now considered a seasoned veteran by many. He has served as a mentor and advisor to over 800 small business owners and professionals. He runs Small Business Success, based out of Minneapolis, and has conducted over 90 business development retreats called the Achievers’ Circle. He is the author of Growing Your Business.

Mark’s success speaks for itself. In the past 12 months Mark has signed a licensing deal that could generate six figures by year’s end, outlined two new books, and recently made a two-year commitment to a creative agency to totally rebuild his brand from the ground up. Siemens, a $100+ billion dollar-a-year company, put Mark on tour for the second year in a row to speak to groups of doctors around the United States on how to improve their practice success. He has doubled the number of Achievers’ Circles from 8 per year to 16, and his numbers have gone up since the market went down in September. And if that were not enough, he will fly to Spain on May 28th and walk the Camino a second time.

REGISTRATION & DETAILS

·         Wednesday, April 15—12:30pm to 2:30pm

·         La Jolla Public Library, 7555 Draper Ave, La Jolla, CA 92037; (858) 552-1657

·         (We’re in the SMALL meeting room—not our usual room by the entryway.)

·         (Food is not permitted in this room.)

·         Just $20. Such a deal.

·         Register at: www.NSASD.org

·         Regarding parking:

o        Free street parking is plentiful.

o        Same-block parking has a 2-hour limit.

o        Unlimited street parking is available one block away, on the side streets south side of Pearl Street.

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In response to inquiries about Mark’s Achievers’ Circles, here is a brief overview:

The Achievers’ Circle:Growing Your Business!

The Achievers’ Circle “Growing Your Business!” is a weekend program for independent professionals who want to sell more products and services.Attendance is limited to 15 people.

The program focuses on 4 areas:

1.      Direction: Make sure you are heading in the right direction.

2.      Identity: Create or recreate an identity that serves you in the marketplace.

3.      Marketing: Create a game plan that gets you visible, busy, and booked.

4.      Benchmarks: When focused, how to set up a system for staying on-track.

The entire group will participate in a variety of lectures, exercises, and discussions that will help each person focus, prospect, market, sell, and profit at a higher level.This
program includes materials and assignments that will be completed over the course of the weekend. No other services, products, and/or tools will be offered or sold. This weekend program is designed to be a complete experience and not an avenue into additional work.

There is no fee to attend an Achievers’ Circle.

Mark explains: “At the end of the weekend, we will pass the hat and you can make a contribution based on the value you have received during the weekend.We trust in your ability to discern a value and will gratefully accept what you are willing to offer.”

More info at: www.AchieversCircle.com

Program: “How to Use Social Media to Build Your Business”            Note: This meeting is open to the public   Date: Friday, March 20, 2009 Time: 7:30pm to 10pm Location: Hilton San Diego Resort & Spa, 1775 E. Mission Bay Dr. San Diego, CA 92109 IN THE ST. TROPEZ ROOM Directions: Please Mapquest it! Format: California casual.  Dessert will be served. Cost:  $40 pre-registration for NSA members & friends-of-the-chapter. (This is a $10 discount.) Parking is free. Open meeting: This meeting is open to NSA members AND guests. Same cost for all. Note: This is our 2nd chapter-endorsed meeting in March. Registration: www.outrageousbusinessgrowth.com/NSA Program: “How To Use Social Media to Build Your Business” On Friday night, March 20, 2009 our San Diego chapter Past President, Debbie Bermont is sponsoring an evening program on social media. She is bringing in one of the leading experts on Social Media, Mari Smith to give her presentation "Social Marketing Success: How to Use The Top Two Online Social Networks—Facebook and Twitter—to Significantly Increase Your Profits!" . Social media has taken the internet by storm and is now one of the fastest growing marketing tools available to entrepreneurs today. Yet it's something that is not used effectively by most business owners. If you want to learn how to make sense out of Facebook and Twitter as a marketing tool for your business, you don't want to miss this program. Here's what will be covered: • The most effective ways to establish yourself as a thought leader in your industry. • Simple strategies to powerfully leverage your visibility and brand. • How to drive a flood of traffic to your website and blog. • The top two secrets for getting rapid high search engine ranking. • Proven ways to identify and attract your top paying clients. • How to build a team of lucrative Joint Venture partnerships. • How to use Facebook in just five minutes a day and still yield huge, measurable results. Debbie is giving special pricing to all NSA members for this event. Here are the details: NOTE:  $50 after March 18, and at the door.

Program: "Deconstructing Joe Calloway & Larry Winget”:   Our 2nd Annual “Thursday Afternoon at the Movies” meeting                                   Date: Thursday, January 15 Time: 3:30pm to 6:30pm Location: Barbara Sanfilippo’s home, in Escondido Directions: Will be emailed to attendees Format: View-and-discuss 2 keynotes on DVD Cost:  $25 at the door; cash or check made out to NSA/SD Note: This meeting is open to NSA members only Note: Attendance is limited to the first 15 respondents Registration: Via email to: GregGodek@aol.com As we are the NSA chapter-of-the-future, we are continuing to experiment with different KINDS of meetings. In our January meeting we will deconstruct two keynotes from two very successful--and VERY different--professional speakers: (1) One of the most talked-about keynotes from an NSA convention, Joe Calloway's "Success Means Letting Go of What USED to Work," and (2) One of the most controversial speakers to come along in a long time, Larry Winget, presenting "Shut Up, Stop Whining & Get a Life!" The discussion and deconstruction will be led by two very experienced chapter members who hold CPAEs. We will be focusing on both the content AND the style of the two keynotes. We hereby present, for your education and entertainment, NSA’s second annual “Thursday Afternoon at the Movies.” We’ve reserved a seriously large flat-screen TV in the Sanfilippo Media Room for your edification and enjoyment. DETAILS ·         Thursday, January 15th; 3:30pm to 6:30pm ·         At Barbara Sanfilippo’s home in Escondido ·         SPACE IS LIMITED. The first 15 people to sign-up can attend. ·         Registration is via email ONLY. ·         Email your RSVP to: GregGodek@aol.com ·         First-come, first-served.      ·         When the space fills-up we will email the entire chapter, informing everyone that we’ve reached our limit. ·         This event is for NSA members ONLY. ·         We will be viewing these keynotes: o        Joe Calloway's "Success Means Letting Go of What USED to Work!" o        Larry Winget's "Shut Up, Stop Whining & Get a Life!" ·         Note: We chose a location in the North County area for a change-of-pace, and to accommodate those who live farther away from San Diego. ·         Note: We chose the time to avoid rush hour traffic, and allow adequate time for discussion. ·         We'll email the address and directions to the attendees. ·         Snacks will be provided. ·         Cost: Just $25. Such a deal. Bring cash or check to the meeting.

 Program: "Group Brainstorming & Open Topics”

Our salon format is highly informative and informal. Bring your projects, ideas, challenges and brain.

Attendance is limited to the first 15 participants.

(Note:  It's worth coming just to see this home and its view!)

2^nd Annual School of Public Speaking

 by National Speakers Assoc./San Diego

June 5, 2008
click for info
 

Program: “PR and the Successful Speaker:                     Using Media to Build Your Speaking Career”         Note:   This is a members-only meeting.     Date: Wednesday, March 26 Time: 6:30pm to 8:30pm Location: The home of chapter president Karyn Buxman-Godek: 5641 La Jolla Hermosa Ave., La Jolla, CA  92037 858-456-1874 Directions: Link to a Mapquest page going directly to this location, ready for you to fill in your starting point.  Format: California casual. Cost:  $25. Such a deal. Registration:  Click here to register. Note: Light food will be served.    PROGRAM FORMAT Interactive program and Q&A.   PROGRAM DESCRIPTION Want to generate more speaking engagements?  Want to raise your speaking fees?  Want your audiences to clamor for your products?  Then raise your profile! Your branding, your positioning and your competitiveness depend on what potential clients see, hear and think about you. Publicity is the tool that will get you where you want to go. Learn how to wield that tool effectively. Properly employed, PR is a powerful (and inexpensive!) business tactic. Questions that will be answered in this meeting: ·        How do you access free PR? ·        Are press releases useful? ·        How do you expand your expertise so that it is media-relevant? ·        How do you position yourself as the expert/authority that the media calls on regularly? ·        How do you avoid the producer slush pile? ·        What hooks work, what hooks don’t, and why? ·        How do you create relationships with the media? ·        What do you need beyond your speaker one-sheet to grab media attention? ·        How do you translate media appearances into bookings and product sales? ·        How do you most effectively use the media to enhance your speaking career? Learn all this and more in this interactive class.  Bring your media materials for an assessment! SPEAKER BIO President of STRATEGIES Literary Public Relations, a multi-media literary firm focusing on the development, management and promotion of exceptional authors, Antoinette Kuritz is also the Founder and Director of the La Jolla Writers Conference, the host of Writer’s Roundtable Radio Show,  and a published author. A regular speaker at conferences throughout the country, Antoinette coaches speakers and authors of all genres, from their project’s infancy to the New York Times Best Seller List. Antoinette believes in personalizing conventional promotional avenues while simultaneously capitalizing on the oft-neglected, but extremely successful, more unconventional methods of PR.  As a result, Strategies’ clients have been featured in and on, among others, The New York Times, The Boston Herald, The Detroit Free Press, The Washington Post, People, Ladies Home Journal, Redbook, Maxim, Hannity & Colmes, Studio B with Shepard Smith, The O’Reilly Factor, Fox & Friends, CNN, Dateline, Today, Larry King Live, Coast to Coast with Art Bell, and MSNBC. Antoinette’s clients’ books have appeared on the best seller lists of The New York Times, The Wall Street Journal, and Book Sense. REGISTER NOW!         ·        Cost: Just $25. Such a deal! ·        Register & pay at the link up top. ·        When: Wednesday, March 26, 6:30pm to 8:30pm ·        Where: At the home of chapter president Karyn Buxman-Godek: 5641 La Jolla Hermosa Ave., La Jolla, CA  92037 ·        Questions? Contact program chair Greg Godek: GregGodek@aol.com; 858-456-7177 ·        Also: Light food will be served. ·        Be there or be square.

PROGRAM: "NSA Night at the Theatre”

See ‘Triple Espresso’ with us!   San Diego’s longest-running play Join us—before it closes for good!   NOTE: This event is open to guests & friends             of chapter members

PROGRAM TITLE

“NSA Night at the Theatre”: See ‘Triple Espresso’—San Diego’s longest-running play, before it closes for good on February 17

PROGRAM FORMAT

·            An evening at the theatre!

·            No formal program; just socializing with your speaker friends and colleagues.

·            In December we didn’t hold our traditional SOCIAL event (we held an EDUCATIONAL meeting)—so we thought we’d so something purely SOCIAL in FEBRUARY.

ABOUT “TRIPLE ESPRESSO”

A Broadway-quality show that’s funny, funny, funny! You’ve probably HEARD about this show, and said that you’d see it “some day.” Well, time is running out: The show closes for good on February 17.

FOR MORE INFO:

·            About the show: www.tripleespresso.com/sandiego/

·            About NSA/San Diego: Email GregGodek  @  aol.com

REGISTRATION

·            You MUST register online for this event.

·            You MUST register by Friday, January 25, by noon. (This is a REAL deadline; it will not be extended.)

·            Group rate tickets will NOT be available at the door.

·            (But if you’re a last-minute decider, you’re welcome to show-up and pay the regular ticket price.)

·            Our group rate is $35 per ticket. (Regular price is $37.50.)

Program: “Book It! Using Books as the Foundation of Your Speaking Career”    (Our annual joint meeting with the La Jolla Writers Conference)    Date: Friday, November 2, 2007 Time: 9:00am to 11:00am Location: Paradise Point Resort & Spa 1404 Vacation Rd., San Diego, CA 92109 858-274-4630; www.ParadisePoint.com Directions: Link to a Mapquest page going directly to this location, ready for you to fill in your starting point  Misc: (1) This meeting is OPEN TO THE PUBLIC. (2) Dress is casual. (After all, this IS Southern California.) (3) Special discount to attend the La Jolla Writers Conference! Cost:  $25—for NSA members, non-members, friends, guests, and Muggles Registration: Register with your credit card by clicking here.  DESCRIPTION PROVING ITS CREATIVITY, FLEXIBILITY & UNIQUENESS, NSA/SD TO HOLD ITS OCTOBER MEETING IN NOVEMBER!  (Another first for an NSA chapter) This meeting is OPEN TO THE PUBLIC! Special offer: Attend the La Jolla Writers Conference at a discount! Join us on Friday, November 2, from 9am to 11am, for our annual book-focused meeting, when we join forces with the nationally-acclaimed La Jolla Writers Conference. We'll present a panel of book experts, publishing gurus and successful authors. TOPICS TO BE COVERED INCLUDE: How to organize and translate your speaking into marketable books How to translate your author profile into media appearances How to translate those appearances into sales and other opportunities How to expand your business model: Using your book as a foundation for (1) sponsorship, (2) ancillary products, (3) specialty markets, and (4) cooperative promotions PROGRAM PANELISTS: Three or four of the following. (Subject to travel schedules, etc.) Antoinette Kuritz: Literary publicist, author, founder of the La Jolla Writers Conference Dan Poynter: Publishing legend, author of "The Self-Publishing Manual," parachutist Greg Godek: Bestselling author (4+ million books sold), speaker, marketing/branding expert Mark Twain: Author, speaker, satirist Marcella Smith: Small Press Relations at Barnes & Noble Dale Fetherling: Author, expert on book proposals Angela Rinaldi: Literary agent, former editor at Bantam Books DETAILS: Register online at www.NSASD.org Cost: Just $25. Such a deal. This meeting is OPEN TO THE PUBLIC! ALSO: And if you’re REALLY serious, you should attend the entire, 3-day La Jolla Writers Conference! Info at www.LaJollaWritersConference.com SPECIAL OFFER: If you sign-up for the La Jolla Writers Conference, and tell them that you heard about it from NSA/San Diego, you’ll get a $25 discount off the Conference fee. Be there or be square.

Program: “Jeffrey Gitomer on Sales”

OVERVIEW OF SEPTEMBER MEETING
~ Topic: Sales Skills for Speakers & Other Entrepreneurs
~ Speaker: Jeffrey Gitomer, CSP, sales guru, marketing maniac
~ Venue: Jeffrey's San Diego sales seminar, "SalesConnections!"
~ Date: Friday, September 28, 7am to 11:30am
~ Location: Manchester Grand Hyatt, downtown San Diego
~ Fee: $49--that's a $50 discount from the public fee of $99
~ More info at: www.Gitomer.com/sandiego

MORE DESCRIPTION
If you’re thinking to yourself, “His names sounds familiar…” you might recognize him by some of his book titles—classics in the field: The Sales Bible, Customer Service is Worthless, Loyalty is Priceless, The Little Red Book of Sales Answers, The Little Black Book of Connections, The Little Gold Book of Yes! and The Little Green Book of Getting Your Way. Whew! In addition to that he has a weekly syndicated column in The Business Journal in (at last count) 80 different newspapers.

BUT WAIT, THERE'S MORE!
~ There are a few opportunities for volunteers to help at the sales/product table. Volunteers may attend the seminar for free.

SEMINAR INFO AT
~ www.Gitomer.com/sandiego

TO REGISTER, VOLUNTEER, OR ASK QUESTIONS
~ DO NOT register online, as you can't get the chapter discount there.
~ Call 800-242-5388 or 704-333-1112
~ Ask for Sara
~ Or email: Sara@Gitomer.com

YOU ARE INVITED . . .

. . . to a one-time happening! We’re moving our September meeting over to the Manchester Grand Hyatt in downtown San Diego, to join-in Jeffrey Gitomer’s only seminar in Southern California this year.

Program: “SLEEPING IN YOUR OWN BED!*”  

(*No this isn’t another “romantic thriller” from President Greg Godek...it's about speaking in your own town)

LAURA STACK

Date: Wednesday, August 15, 2007 Time: 6:00pm to 8:30pm Location: Home of Rodger Price 5875 Sarah Ave La Mesa, CA 91942 (619) 540-6886 Directions: Link to a Mapquest page going directly to this location, ready for you to fill in your starting point  Misc: Dress is casual. (After all, this IS Southern California.) Light refreshments will be served. (And Starbucks is 2 blocks away.) Registration: REGISTER with your credit card by clicking here or by emailing a short note to: greggodek@aol.com Cost:    $ 20.00 prepaid by credit card link above. $ 20.00 by cash or check with reservation by 8/14. $ 25.00 cash or check for same day reservations    (this is a members only event; newcomers should definitely     check in with us before coming, especially same-day).

DESCRIPTION

Are you sick and tired of schlepping suitcases, waiting in airport boarding areas and being crammed into the middle seat on the plane…. both ways…uphill…in the snow?  OK, we added that last part…BUT, “DO YOU WANT TO DO MORE BUSINESS RIGHT HERE IN SAN DIEGO?”.

Laura Stack, CSP, MBA, president of The Productivity Pro, Inc, an NSA national board of director and a past president of NSA/Colorado who was determined to do most of her work in Denver, so she could spend more time at home with her husband and three kids and has done just that. 

Laura will share her concrete strategy and formula for booking more business at home including:

• Finding the right strategy for you
• Creating pricing options that get more business
• Creating personal relationships with your target market
• Creative and unique marketing ideas to implement
• Getting your name out there
• Other non-travel sources of income

From personal experience of Laura’s program at a past national convention, several of our local members can personally tell you that her ideas work!  This is a program not to miss if you want concrete ideas on how to work more at home.

About Laura Stack, MBA, CSP

Laura Stack, MBA, CSP, is a productivity expert, who helps people leave the office earlier, with less stress and more results to show for it.  Laura is the president of The Productivity Pro®, Inc., a Denver-based training firm specializing in productivity improvement in high-stress organizations.  She is one of a handful of professional speakers whose business focuses solely on time management and productivity topics.  Since 1992, Laura has taught her original principles on improving output, lowering stress, and saving time in today’s workplaces.  She is a high-energy, high-content speaker, who educates, entertains, and motivates people to improve personal productivity.

Laura is the author or co-author of five books, including Find More Time (Broadway Books, 2006), two of the popular Chicken Soup for the Soul books, and the bestselling book Leave the Office Earlier (Broadway Books, 2004), which was hailed as “the best of the bunch” by the New York Times and listed on the June 2004 Book Sense Business & Economics Bestseller list.  Leave the Office Earlier has been published in seven countries and in five foreign languages, including Japanese, Korean, Chinese, Taiwanese, and Italian.  Her newest book The Exhaustion Cure (Broadway Books) hits bookstores in May 2008.  Laura is featured in three audio success series with Zig Ziglar, Denis Waitley, and Brian Tracy.  Her popular monthly electronic newsletter has subscribers in 38 countries. 

Widely regarded as one of the leading experts in the field of employee productivity and workplace issues, she has been featured nationally on the CBS Early Show, CNN, NPR, Bloomberg, NBC TV, WB News, the New York Times, USA Today, the WashingtonPost.com, the Chicago Tribune, SELF, Me, Working Mother magazine, Bottom Line Personal, Ladies Home Journal, Redbook, Entrepreneur magazine, Readers Digest, Cosmopolitan, Woman’s Day, and Parents magazine. 

Laura draws from her background as a corporate manager, a University of Colorado instructor, CareerTrack speaker, radio talk show host, newspaper columnist, and small business owner.  Her client list reads like a Who's Who of recognizable Fortune 500 companies, including Microsoft, IBM, GM, Coors, the Denver Broncos, Lockheed Martin, Lucent Technologies, Wells Fargo, Mobil, Time Warner, and VISA, plus a multitude of associations and governmental agencies.

Laura holds an MBA in Organizational Management (University of Colorado, 1991), integrating the importance of productivity in business with employee retention and satisfaction.  She is also on the board of directors for the National Speakers Association (NSA) and is the recipient of the Certified Speaking Professional (CSP) designation, NSA’s highest earned designation, held by less than 10% of professional speakers worldwide.  Laura is a Microsoft® Corporation spokesperson and presents in their behalf at conferences.  She is a Certified Specialist in Microsoft® Office Outlook.  Laura was awarded a Board Approval in Productivity Improvement from the Society for the Advancement of Consulting (SAC).  Laura is truly one-of-a-kind!

Laura lives with her husband and three children in Denver, Colorado.

Program: “Meetings Industry Cruise”  

Date: Thursday, August 23, 2007 Time: Board: 5:30 PM Cruise: 6:30 PM Dock: 8:30 PM Disembark: 9:00 PM Location: Broadway/B-Street Pier for a cruise in the bay Directions: Link to a Mapquest page going directly to this location, ready for you to fill in your starting point  Misc: Dress is anywhere from business casual to dressy, as you choose to come. Registration: REGISTER with your credit card by clicking here Cost:    Price: $ 45.00 per Person ($50.00 for walk-in’s and registrations after August 20th)

DESCRIPTION

Join us for the 3rd Annual Hospitality Industry Harbor Cruise!
Thursday August 23rd, 2007

• Meeting Professionals International
• International Special Events Society
• Hospitality Sales and Marketing Association International
• National Association of Catering Executives
• National Speakers Association
• Association of Bridal Consultants
 

Price includes:

 

• Two-Hour Sunset Cruise of San Diego Bay

• Two Premium Drink Tickets

• Carving Station
     Roast Tenderloin of Beef
     Grilled Teriyaki Salmon & Mango Salsa

• Custom Food Stations

     “Hot Havana Nights”
     “Cruise Me to the Ballgame”

     "International Soft and Aged Cheeses"

• Hors d’Oeuvres

     Corn Fritters with Mango Sauce, Goat Cheese Tartlets,

     Coconut Prawns

     Smoked Chicken Quesadillas

     Seasonal Fresh Fruits and Garden Fresh Crudités

     Grilled Vegetables with Assorted Dips

• Assorted Yum Yum Yummy Deserts!!!

• Complimentary Sodas, Coffee & Tea
   

Last year’s event was beyond spectacular with perfect weather, cool people (you), an evening that we never wanted to end!

Proceeds from the evening benefit

“The Traveler’s Aid Society”

It’s a great party for a great cause!


PARKING

 

Metered Parking across from boarding location and on Broadway Pier.

Meters are free after 6:00 PM.

 

Corner of Pacific Highway and Broadway: $ 10.00
Across from Santa Fe Depot on Pacific Highway; $ 11.00
USS Midway Parking Lot:  $ 7.00

Please note that if you do not pay correctly,

the City of San Diego is quick to ticket you!
All pricing subject to change and length of time parked; PLEASE ALLOW AMPLE TIME TO PARK